Search is changing fast — Google's AI Overviews and zero-click search mean old-style SEO isn't enough anymore. This program teaches both proven SEO fundamentals and the new AI-search skills (AEO, SGE), paired with a content strategy framework that actually gets read and ranked. You'll walk away with real audits and a keyword research map you built yourself.

What You'll Learn:

- Perform AI driven & entity-based keyword research

- Execute On Page, technical & Off page SEO

- Set up Google Search Console & GA4

- Build content strategies using TOFU/MOFU/BOFU frameworks

- Use AI tools for content & SEO optimization

Curriculum:

Module 1 – SEO Foundations & Keyword Research

Module 2 – On Page & Technical SEO

Module 3 – Web Analytics & Off-Page SEO

Module 4 – Content Marketing & Portfolio Project

Who Can Join: Students, Content Writers, Freelancers, Business Owners, Career Switchers